Site visitor statistics are an important part of any web hosting service. The number of individuals that have visited your website can provide you with more info about how it's performing and will reveal to you if you should work on improving it. The web statistics for a site include the day-to-day and the monthly visits (unique and reloads), the most visited web pages and the referrer websites, so if you notice that a number of web pages are getting significantly less traffic than others, you could consider making them more alluring to the visitors to use the entire potential of your Internet site. In case you are advertising on the web, you'll also be able to see if the money was well-invested or not, since the web statistics usually include info about third-party websites and search engines like Google that refer visitors to your site. Having thorough and reliable statistics will help you improve your website and plan your marketing and advertising strategies much better, as a way to get more customers.